GEOECOLOGICAL MARKETING OF TOURIST - RECREATIONAL ZONES OF DEVELOPMENT AREAS OF THE ARCTIC

In article the new kind of activity – geoecological marketing of tourist-recreational zones of development areas of the Arctic is submitted. Report has been prepared on the basis of methodology developed in Peter the Great St.Petersburg State Polytechnic University, Civil Engineering Institute. The author gives the recommendation to achieve positive outcomes in conditions of sustainable development of Arctic development areas in conditions of the market.
Development area is any area of special attraction that can ensure (have) sufficient resources (biospheric), meet the requirements for human life activity and be without any latent forms of health threat and danger to human life. Modern objects – the complexes consisting of coastal water areas, tourist accommodation and amusement service, buildings and constructions specially equipped for sport and pleasure boats and their crews and ect. The place for building is necessary to select at support of the geoecological assessment. It is necessary for the minimal intervention in geoecology of the given place. Computer modeling in formation development space by nature resources is based on the system analysis of problems, statement of subject tasks and methodology of their decision. Besides the modeling and analysis of the data is effectually to conduct with GIS-technologies, having power analytical instruments working with deferent data types, including multispectral remote sensing data with deferent resolution.
The author gives the recommendation to achieve positive outcomes in conditions of sustainable development of cities, in particular using of the monitoring information of development territory, the Internet geoecomarketing of tourist-recreational zones, the Training-scientific cluster, the geoecomarketing in conditions of the market. The basic conceptual principles of geoecomarketing are resulted.