Russia in the Global World

UNK RUS 7-15 Peter the Great Saint-Petersburg Polytechnic University Glukhov Vladimir vicerector.me@spbstu.ru

Saint Petersburg, Russia

ZVAGELSKIY PRINCIPLES OF EFFECTIVE STATE FUNCTIONING The article presents the notion of an effective state, its distinctive features, mechanisms of interaction between the main actors of the economy in the creation and use of knowledge, advanced technology, innovative products. The article states mathematical formulation of the problem of choosing the optimal set of projects with a focus on life quality. It provides a systematic list of activities and tools to stimulate an effective state modernization. EFFECTIVE STATE STIMULATING FOR MODERNIZATION SIGNS OF EFFECTIVE STATE https://russiaglobal.spbstu.ru/article/2013.3.1/ Rossiya-v-globalnom-mire-3(26)-2013-7-15.pdf

UNK RUS 16-33 GORYUNOV RELATIVIST MODEL OF ECONOMIC GROWTH Natural and social basis of production activities of people are considered. Technosocial formula is proposed as a methodological framework of the relativist model of economic growth. Fundamental social relation between goal and means is considered as the main economic ratio. It is concluded that society is not able to reach universal survival. NATURAL BALANCE PRODUCTION AND NATURAL BALANCE TECHNOSOCIAL FORMULA OF SOCIETY THE RATIO "GOAL – MEANS" SOCIAL DIFFERENTIATION RELATIVIST MODEL OF SOCIETY https://russiaglobal.spbstu.ru/article/2013.3.2/ Rossiya-v-globalnom-mire-3(26)-2013-16-33.pdf

UNK RUS 34-45 EVSEEVA IVANOVA THE POSSIBILITY OF USING FOREIGN EXPERIENCE OF HUMAN RESOURCE MANAGEMENT IN SMALL AND MEDIUM BUSINESS In the article the main trend sin humanre source management in Europe are systematized and analyzed: human resource development, the transformation HRfunction and HR-changing rules of the game. An analysis of each trend of human resource management in particular are examined. Based on the results the necessity of global trends in the performance of small and medium enterprises aresubstantiated. In the study methods of analysis and synthesis are used, as well as statistical information processing. HUMAN RESOURCES SMALL AND MEDIUM BUSINESS TRENDS FOREIGN EXPERIENCE https://russiaglobal.spbstu.ru/article/2013.3.3/ Rossiya-v-globalnom-mire-3(26)-2013-34-45.pdf

UNK RUS 46-54 KOZLOV SANNERIS SUPPORT OF INTERNATIONAL ACTIVITIES OF SMALL AND MEDIUM SIZED ENTERPRISES: ITALIAN EXPERIENCE The article describes experience of Italian governmental organization «Simest» in support of international activities of small and medium sized enterprises. Main directions of support are presented. Terms of support for all directions are reported. Main results for more than 20 years operational activity of «Simest» are described. Recommendations for state support of Russian small and medium sized business are formulated. INTERNATIONAL ACTIVITIES; SMALL AND MEDIUM SIZED ENTERPRISES; GOVERNMENTAL SUPPORT https://russiaglobal.spbstu.ru/article/2013.3.4/ Rossiya-v-globalnom-mire-3(26)-2013-46-54.pdf

UNK RUS 55-69 MARINA KUDRYAVTSEVA CLUSTER AS AN INNOVATIONORIENTED FORM OF AGGLOMERATION: SYNTHESIS OF FOREIGN EXPERIENCE The article discusses the concepts of “Marshallian” and “Jacobian” proximity effects. It establishes the basic differences between clusters and other forms of spatial concentration of businesses. Agglomeration effects associated with cluster form of organization of the regional economy are identified. The tools for assessing the factors of geographic concentration, reflecting the influence of agglomeration effects, are presented and examined. The degree of concentration and urbanization for cluster groups of subjects of the Russian Federation is assessed. CLUSTER FORMS OF AGGLOMERATION AGGLOMEARION EXTERNALITIES PROXIMITY EFFECTS CONCENTATION URBANISATION https://russiaglobal.spbstu.ru/article/2013.3.5/ Rossiya-v-globalnom-mire-3(26)-2013-55-69.pdf

UNK RUS 70-82 MIROLIUBOVA SAYCHENKO SCHISLYAEVA ECONOMIC AND INSTITUTIONAL ANALYSIS OF PUBLIC-PRIVATE PARTNERSHIP (PPP) IN INTERNATIONAL PRACTICE The article analyzes the development of public-private partnership in the international practice. Practice of PPPs is generalized and systematized. PUBLIC-PRIVATE PARTNERSHIPS SUSTAINABLE DEVELOPMENT PERSONNEL PROJECT INTERNATIONAL EXPERIENCE https://russiaglobal.spbstu.ru/article/2013.3.6/ Rossiya-v-globalnom-mire-3(26)-2013-70-82.pdf

UNK RUS 83-93 6603404917 0000-0002-0095-8986 Peter the Great Saint Petersburg Polytechnic University Pogodin Sergey pogodin_sn@spbstu.ru

Saint Petersburg, Russia

THE MARKET OF TECHNOLOGIES IN FINLAND: STATE AND PROSPECTS The article deals with the market conditions of modern technologies in Finland. Successful development of the country defines the high status of innovative policy. The special attention is paid on the organization of the state government structure. Ecological and informative technologies are investigated. FINLAND TECHNOLOGIES MARKET ECONOMY INNOVATION HIGH TECHNOLOGIES https://russiaglobal.spbstu.ru/article/2013.3.7/ Rossiya-v-globalnom-mire-3(26)-2013-83-93.pdf

UNK RUS 94-105 BABKIN BABKINA STAGES AND INDICATORS FOR EVALUATION OF INNOVATIVE POTENTIAL OF INDUSTRIAL CLUSTER The article examines the stages and indicators to assess the innovation potential of industrial cluster. The category of industrial cluster still remains controversial. Despite the considerable number of domestic research, it has not formed a scientific model for development and cluster management in the improvement of the competitiveness of meso-level economic systems. Mechanisms of cluster evaluation are not defined. Considered milestones and indicators will allow going inside these ideas. INNOVATION INNOVATIVE CAPACITY INDUSTRIAL CLUSTER TECHNIQUES INDICATORS COMPETITIVENESS https://russiaglobal.spbstu.ru/article/2013.3.8/ Rossiya-v-globalnom-mire-3(26)-2013-94-105.pdf

UNK RUS 106-114 Peter the Great Saint-Petersburg Polytechnic University Glukhov Vladimir vicerector.me@spbstu.ru

Saint Petersburg, Russia

GENERALIZED MODEL OF PUBLIC-PRIVATE PARTNERSHIPS The article considers private and general model of the mathematical formulation of the public-private partnership. Arising synergies, formalization of partnership evaluation are given on the part of an entrepreneur and a state. PUBLIC-PRIVATE PARTNERSHIP MATHEMATICAL FORMALIZATION TYPES OF MATHEMATICAL MODELS SYNERGY EVALUATION PARTNERSHIP https://russiaglobal.spbstu.ru/article/2013.3.9/ Rossiya-v-globalnom-mire-3(26)-2013-106-114.pdf

UNK RUS 115-125 GUTMAN TESLYA REGION DEVELOPMENT STRATEGY FORMATION: THEORETICAL FRAMEWORK AND PROCEDURAL GUIDELINES This paper deals with the problems of strategic development of the region, main stages of the region’s strategy formation are identified. The factors that determine the choice of strategy and allows to consider the region's economy as a complex interconnected controlled system are classified. The contribution of business social investments is educed as a modern factor in the region’s development. The classification of the region’s investment strategies is developed. REGION THE DEVELOPMENT STRATEGY OF THE REGION THE FACTORS OF STRATEGIC DEVELOPMENT OF THE REGION SOCIAL SOCIAL INVESTMENT https://russiaglobal.spbstu.ru/article/2013.3.10/ Rossiya-v-globalnom-mire-3(26)-2013-115-125.pdf

UNK RUS 126-135 EVSEEVA POTENTIAL DEVELOPMENT OF INDUSTRIAL ENTERPRISES OF SMALL AND MEDIUM BUSINESS IN THE GLOBAL CONTEXT: DEFINITION AND MANAGEMENT The article describes the concept of the potential development of the company updated its composition with respect to small and medium businesses. Recommendations are given on use of methods of monitoring the development potential to small and medium-sized industrial enterprises in the global economy. POTENTIAL DEVELOPMENT SMALL AND MEDIUM BUSINESS MONITORING https://russiaglobal.spbstu.ru/article/2013.3.11/ Rossiya-v-globalnom-mire-3(26)-2013-126-135.pdf

UNK RUS 136-148 ZAYCHENKO THE INSTITUTIONAL PROBLEMS OF BUILDING SYSTEM OF CORPORATIVE MANAGEMENT In this article there is an analysis of institutional problem, which appear during the building of the system of corporative management. Risks and mechanism of corporative management were observed. The methods of the increase of effective corporative management were described on the base of solving problems of institutional characteristics, the main of which are agent ҆s problem and manager ҆s opportunism. The specific options were used for increase quality of institutional area, competiveness development, used effective motivation factors for managers, correct management by elements of property rights. CORPORATIVE MANAGEMENT. INSTITUTIONAL PROBLEMS. MANAGER ҆S OPPORTUNIZM. AGENT ҆S PROBLEM. MECHANISM OF CORPORATIVE MANAGEMENT https://russiaglobal.spbstu.ru/article/2013.3.12/ Rossiya-v-globalnom-mire-3(26)-2013-136-148.pdf

UNK RUS 149-159 KANKOVSKAYA CLUSTER APPROACH PROBLEMS IN REGIONAL INNOVATION POLICY OF NORTHWEST FEDERAL DISTRICT In the article the principles of the functioning of the national innovation system in the economic cycle and priorities of the innovation at various levels of the national economy were formulated. The problem of development of regional innovation systems as open complex systems is stated. INNOVATIVE CLUSTER. INNOVATIVE TERRITORIAL CLUSTER INNOVATIVE-DYNAMIC CLUSTER CLUSTER NATIONAL INNOVATION SYSTEM (NIS) REGIONAL INNOVATION SYSTEM (RIS) https://russiaglobal.spbstu.ru/article/2013.3.13/ Rossiya-v-globalnom-mire-3(26)-2013-149-159.pdf

UNK RUS 160-171 KUDRYAVTSEVA KYRZAEVA THE PROBLEMS OF INDENTIFYING INDUSTRIAL CLUSTERS (BY THE EXAMPLE OF ANALYTICAL INSTRUMENTS CLUSTER) The basic approaches of identifying industrial clusters are examined. The justification of applying both “from below” and “from above” approaches tools, traditionally being alternative, is made by the example of identifying analytical instruments cluster. The results are given about forming the analytical instruments cluster structure by the types of economic activities according to classification; estimation of cluster potency, calculated according to employment statistics. The method proposed allows to form the “model” cluster that could fully consider the particular features of Russian economic evolution. THE CLUSTER POLICY IDENTIFYING OF INDUSTRIAL CLUSTER LOCALISATION COEFFICIENT THE CLUSTER STRUCTURE ANALYTICAL INCTRUMENTS https://russiaglobal.spbstu.ru/article/2013.3.14/ Rossiya-v-globalnom-mire-3(26)-2013-160-171.pdf

UNK RUS 172-182 OSEEVSKIY MEGAPOLIS AS AN OBJECT TO CONTROL: SPIRAL OF STRATEGIC PLANNING In the article the concept and description of spiral strategic planning metropolis are introduced. The article presents the trend of urbanization and quantitative indicators of the largest cities in the world. The basic features of the metropolis as a control object are explored. MEGAPOLIS STRATEGIC PLANNING URBANIZATION SPIRAL OF STRATEGIC PLANNING https://russiaglobal.spbstu.ru/article/2013.3.15/ Rossiya-v-globalnom-mire-3(26)-2013-172-182.pdf

UNK RUS 183-193 PANOVA THE GENERAL TRENDS OF FORMATION AND ADAPTATION ALLOCATION PROGRAMS IN RUSSIAN COMPANIES The article examines examples of formation and adaptation in practice allocation programs leading Russian companies operating on the international market. Based on the statistical data calculated the proportion of foreign workers in headcount Russian TNCs isolated and justified the key trends shaping and development programs, relocation companies in various industries. HUMAN RESOURCES ALLOCATION EXPAT PROFESSIONALS THE INTERNATIONALIZATION OF HUMAN RESOURCES FOREIGN EXPERTS https://russiaglobal.spbstu.ru/article/2013.3.16/ Rossiya-v-globalnom-mire-3(26)-2013-183-193.pdf

UNK RUS 194-205 RYTOVA ANALYSIS OF SMALL BUSINESS GOVERNMENT SUPPORT IN RUSSIA Actual conditions of small business government support in Russia are investigated. Groups of small business government support instruments are classified. Government support effectiveness is estimated with a view to region business climate. Main problems of small business government support are analyzed and some improvements are suggested. SMALL BUSINESS SMALL BUSINESS GOVERNMENT SUPPORT BUSINESS CLIMATE. REGIONAL PROGRAMMES https://russiaglobal.spbstu.ru/article/2013.3.17/ Rossiya-v-globalnom-mire-3(26)-2013-194-205.pdf

UNK RUS 206-216 SMIRNOVA THE NEED FOR INTERSECTORAL ACTION CLUSTER APPROACH The main objective of the national economy is to ensure its competitiveness. Urgent problem of withdrawal of business on the path of sustainable development is to improve methods of inter-firm cooperation and the development of methods to improve the competitiveness of products and services based on core competencies. In this case, integration processes are of paramount importance. One relatively new methods of forming dynamic associations of enterprises are clusters. Economic cluster refers to integratsionnoy dynamic network structure, occupying an intermediate position between the vertically oriented holding structures and the set of independent companies. Network organizing principle of the cluster allows for each case to form the most preferred, the optimal structure of cooperation between the companies, which can combine the positive features of other economic associations. Currently, the world economic practice booming cluster formation. However, for the Russian market economy, this form of organization of cooperation between enterprises is relatively new, so that special scientific interest is the need to improve methodological foundations integratsionnyh forming structures. Formation of intersectoral action requires a new approach to the formation of the cluster structure, as well as the definition of tools for increasing the efficiency of its formation and functioning on the basis of deepening specialization processes. PROBLEMS OF NATIONAL ECONOMY ADDRESS ECONOMIC AND SOCIAL PROBLEMS OF THE BUSINESS RESPONSE SPEED CONTROL SUBJECT TO CHANGES IN THE EXTERNAL ENVIRONMENT INTERSECTORAL ACTION STRATEGY THE ECONOMIC CRISIS https://russiaglobal.spbstu.ru/article/2013.3.18/ Rossiya-v-globalnom-mire-3(26)-2013-206-216.pdf

UNK RUS 217-222 MOSHKOV TOOLS OF INNOVATION MARKETING FOR INCREASING INNOVATIVE ENTERPRISE POTENTIAL The importance of marketing of innovations for the increase of innovative potential of the enterprise is shown. The analysis of instruments of marketing of innovations for the increase of innovative potential of the enterprise is carried out. On the basis of the carried-out analysis eleven main instruments of marketing of innovations are presented. Stages of the management of innovative projects from the point of view of marketing approach are formulated. INNOVATIVE POTENTIAL ENTERPRISE MARKETING OF INNOVATIONS https://russiaglobal.spbstu.ru/article/2013.3.19/ Rossiya-v-globalnom-mire-3(26)-2013-217-222.pdf

UNK RUS 223-234 POTYOPKIN FIRSANOVA MARKETING ANALYSIS OF DEVELOPMENT TRENDS IN BIOLOGICALLY ACTIVE SUPPLEMENTS IN RUSSIA In marketing research, biologically active additives (BAA) is advisable to refer to the category of socially important goods that have a significant impact on the quality of consumers lives, whose market is in a serious development nowadays. The article presents the results of market analysis and the basic development trends of biologically active supplement, with regard to the behavior of BAA consumers in Russia. MARKETING RESEARCH BIOLOGICALLY ACTIVE ADDITIVES (BAA) BIOLOGICALLY ACTIVE ADDITIVES MARKET MARKETING ANALYSIS TRENDS OF BAA DEVELOPMENT BEHAVIOR OF BAA CONSUMERS https://russiaglobal.spbstu.ru/article/2013.3.20/ Rossiya-v-globalnom-mire-3(26)-2013-223-234.pdf

UNK RUS 235-245 FIRSANOVA RESEARCH TECHNIQUES ANALYSIS OF CONSUMER BEHAVIOR COGNITIVE STRUCTURES IN MODERN MARKETING In the competitive environment, companies need to know not only the behavior of the consumer, but the mechanisms of its management. In contemporary world Cognitive Marketing is the modern scientific direction in which the subject boundaries are formed with methodological tools for problem salvation. This article analyzes the methodological techniques developed by representatives of modern science to simulate the behavior of consumers, taking into account factors of cognitive decision-making. COGNITIVE MARKETING CONSUMER BEHAVIOR RESEARCH TECHNIQUES OF CONSUMER BEHAVIOR PATTERNS OF CONSUMER BEHAVIOR https://russiaglobal.spbstu.ru/article/2013.3.21/ Rossiya-v-globalnom-mire-3(26)-2013-235-245.pdf

UNK RUS 246-257 FIRSANOVA FEATURES OF ENTERPRISE METHODOLOGICAL ANALYSIS AS AN ELEMENT OF COMMUNICATION NETWORK IN THE CONCEPT OF INTERACTION MARKETING In the modern concept of interaction marketing company is regarded as the subject of management involved in market processes. As an object of scientific analysis, the company is regarded as an open “living” system, with certain values and orientations. This objective requires the use of dyadic method of scientific analysis in addressing the challenges of management in the modern marketing domain. MARKETING CONCEPT OF INTERACTION RELATIONSHIP MARKETING THE METHODOLOGY OF MODERN MARKETING MARKET ENTITY COMMUNICATION NETWORK MARKET NETWORKS MARKETING MANAGEMENT https://russiaglobal.spbstu.ru/article/2013.3.22/ Rossiya-v-globalnom-mire-3(26)-2013-246-257.pdf

UNK RUS 258-273 MIROLIUBOVA SCHISLYAEV ANALYSIS OF STAFF ACTIVITIES IN THE SCIENTIFIC AND TECHNICAL SPHERE AND FUNDAMENTAL RESEARCH SPBSPU AS A HIGHER EDUCATION INSTITUTION OF INNOVATIVE TYPE The article helps to evaluate the results of scientific and technical SPbSPU staff work, to identify priority directions of innovative development of the university in order to create long-term trend of its sustainable development. INNOVATIVE GROWTH SUSTAINABLE DEVELOPMENT CLUSTER STAFF FUNDAMENTAL RESEARCH SCIENTIFIC ACTIVITY OF PERSONNEL INNOVATION CENTER https://russiaglobal.spbstu.ru/article/2013.3.23/ Rossiya-v-globalnom-mire-3(26)-2013-258-273.pdf

UNK RUS 274-285 RUSAKOVA EDUCATIONAL MARKET: THE CONCEPT OF FLEXICURITY The article analyzes theoretical and methodological foundations of new approaches regarding regulation of the educational market. As one of the approaches, proposed the model of flexicurity, proven it effective in a number of European countries on the labour market. Reveals the essential characteristics of flexicurity. Proposed conceptual view on two key blocks on the educational market: flexibility and social protection, proved the need to achieve in their cooperation of synergies effect. Taking into account flexicurity concept, defines the main directions of the trajectory of the educational market. INNOVATIVE ECONOMY THE QUALITY OF EDUCATIONAL SERVICES CONTINUING EDUCATION EDUCATIONAL MARKET LABOUR MARKET FLEXICURITY HUMAN CAPITAL https://russiaglobal.spbstu.ru/article/2013.3.24/ Rossiya-v-globalnom-mire-3(26)-2013-274-285.pdf